What to Make of Job Ads With Wildly Variable Salary Ranges? They’re Not Helpful and Could Get a Company Sued

Jennifer L'Estrange
November 17, 2022

Jen L’Estrange was recently featured in Inc. speaking on why posting jobs with widely valuable salary ranges can cause the company to loose candidates.

Companies that post jobs with exceptionally wide salary ranges run the risk of losing candidates because they aren’t communicating the real value of the job. At best, it’s confusing. At worst, it erodes credibility and damages the employer brand.

Jen L’Estrange

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Construction and Contracting

A commercial roofing contractor was in hyper growth mode. They had goals to increase their field workforce to expand their service area to additional states and geographical locations. If they were to grow their field workforce, they would also need to increase their administrative, operational and sales headcount to support the additional workload created by increased field work. Additionally, they were challenged in workforce retention and development, experiencing high turnover, and did not have a dedicated Human Resources professional to manage employee relations and compliance issues that come with trying to scale a business.

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